Clean, collect and recycle
In a drive to eke out the world struggle icon, the late former President Nelson Mandela’s acumen: “We must never forget that it is our duty to protect this environment” Shoprite Group announces it is staging Africa’s biggest cleanup campaign.
Retail giant expects more than 6000 people from nine countries to take part in almost 500 events.
The five-day event, which begins on July 14 is aiming at getting rid of garbage from the communities.
The Group said it hopes to launch the movement of active citizens, acting for change by cleaning and keeping hygienic public areas.
“Plastic waste is putting the environment under considerable pressure with the equal to a garbage truck of plastic being dumped into our oceans every minute.
South Africa risks running out of landfill space over the next couple of years,” the Group said
The chain store describes recycling as central to this initiative, saying they encourage organisers to partner with local recyclers or waste pickers to ensure that most of what they collect recycling.
With this focus, the retailer said it aims to highlight the business opportunities available through the recycling of paper, glass, plastic and other material.
“The digital platform enables users to create their own cleanups or join an existing one in their area.
It also contains information about the nearest recycler or waste management company,”
The retail giant explains that organisers get guidelines on platform cleanup what their duties are as hosts, how to market their event and what to do on the day and after the cleanup.
The Group expects participants to share their experience on social media.
“Of our vast deserts, of our forests, of all our great wildernesses. We must never forget that it is our duty to protect this environment,” The Group said, alluding to a quote by the late world struggle icon, Nelson Mandela.
The Group’s community programmes
- Shoprite Group is further compelling a daily basis Act For Changeamong the people who make up the communities which it serves.
- Retail giant fights hunger by planting community food garden across South Africa and in Zambia and providing meals to those who need it the most with its mobile soup kitchens.
- In a national programme, the Group empowers womenwho run Early Childhood Development Centres and creates economic opportunities for women-owned businesses by, among others, adding them to its supply chain.
- Rampant youth unemployment is the focus of the Group’s skills development programmes, while its Act For Change cardseeks to ease the economic pressure on Non-Profit Organisations by ensuring they get a 5% discount at all stores with 30 days to pay and no interest.