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Audi A4, the first model to introduce fully integrated connectivity functions

Four years later, the A4 becomes the core of the Audi brand, and the successful mid-size sedan is stronger, sportier and smarter than ever. In addition, the new Audi A4 is the first model of the brand.

The combination of advanced design, new technology, and efficient interconnected driving experience makes the product improvement of the Audi A4 an important part of the premium B sedan segment.

The side view is defined by the unique muscles above the fender and the lower shoulder line in between.

The equipment line concept is also new: standard lines, advanced lines and S lines can now be used externally, not to mention the independent appearance of the S model with a standard high-gloss styling package to highlight its external appearance.

The standard wheel size configuration on the entrance trim line is 17 inches, and the wheel size on the premium and S series trims are both 18 inches.

In the interior style of the Audi A4, the horizontal lines also convey the overall impression.

The center of the dashboard is slightly tilted towards the driver and is the new large MMI touch screen, which is the control center of the new operating system.

Although ambient LED indoor lighting is standard, the contour/ambient lighting kit adds highlights to the room in the dark to achieve a very high-quality effect and is provided as part of the technology kit.

Cutting-edge technology and connectivity with its new MMI system, the highly connected Audi A4 provides a user experience similar to that of modern smartphones.

With the optional Audi technology package, the navigation functions of the Audi A4 are now more versatile and user-friendly.

The function package now includes MMI navigation functions, MMI touch functions and all the functions of Audi Connect.

As Audi’s first model series to provide fully integrated connectivity, the Audi Connect product portfolio includes a series of online services that provide advanced infotainment, navigation and Car-to-X services that use built-in group intelligence to provide services, Safety and convenience.

Audi Connect takes driving the new Audi A4 to a whole new level, bringing comfort, pleasure and safety.

The technology focuses on integrating the use of online connections and the structure of the vehicle to provide real-time information and multiple digital functions.

The myAudi app is used for the central nervous system connected by Audi and allows digital access to the vehicle anytime, anywhere. The services provided by Audi connect Car2X include:

Safety and service functions (licensed for 10 years and standard on the Audi A4) support drivers in the event of a breakdown, breakdown or minor accident.

Safety and convenience services (part of an additional technology package) including remote function that connects the vehicle to a smartphone.

Audi Connect, the navigation and infotainment system are implemented via MMI, which has a new main module. The output power varies between 110 kW and 260 kW – from the Audi A4 35 TFSI to the Audi S4 TFSI.

Audi will offer the A4 model series with three turbo engines in South Africa. The output power varies between 110 kW and 260 kW – from the Audi A4 35 TFSI to the Audi S4 TFSI.

Starting from October 2020, the two engine variants (A4 35 TFSI and 40 TFSI) will be equipped with a 12-volt based soft hybrid system (MHEV), which will reduce fuel consumption and at the same time improve comfort.

This broad-based electrification makes an important contribution to achieving positive fuel consumption.

In everyday use, the MHEV system reduces fuel consumption according to individual Audi measurements to 0.3 liters per 100 kilometers. All A4 models come with standard automatic transmission as standard. The model ranges are described in detail below:


Model        Engine (l)  Power (kW)        Torque (Nm)

Audi A4 35 TFSI Standard  2.0 TFSI    110   270

Audi A4 35 TFSI Advanced         2.0 TFSI    110   270

Audi A4 40 TFSI Standard  2.0 TFSI    140   320

Audi A4 40 TFSI Advanced         2.0 TFSI    140   320

Audi A4 40 TFSI S line       2.0 TFSI    140   320

Audi S4     3.0 TFSI    260   500

The range is expected to include a diesel engine in quarter one of 2021.

The packages include Comfort, Technology, Sport, Lights (35 TFSI only) and Assistance / City Assistance / Lane Assistance

Within each package structure is a few options suited to the particular proposition.

Market introduction and pricing

The Audi A4 range is currently available for sale at all Audi Dealerships in South Africa.

The model range is priced as follows:

  • Audi A4 35 TFSI S tronic: R 644,000
  • Audi A4 35 TFSI Advanced S tronic: R 663,000
  • Audi A4 40 TFSI S tronic: R 681,500
  • Audi A4 40 TFSI Advanced S tronic: R 700,500
  • Audi A4 40 TFSI S line S tronic: R 726,500
  • Audi S4 TFSI 260kW quattro tiptronic: R 944,500

All models come standard with the 5 year / 100 000km Audi Freeway plan, inclusive of all taxes.


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