Despite the effect of the COVID-19 pandemic on the truck industry, Mercedes-Benz Trucks, a Daimler Trucks & Buses South Africa (DTBSA) brand, become the market leader in the heavy-duty truck segment in 2020 compared to its direct competitors.
“Last year we took bold measures in tough times, and the results proved this.
Without the dedication and resilience shown by our internal employees and dealer partners, we can’t surpass, abandon everything we have to surpass and collaborate It’s impossible to adjust and advance.
We’re grateful for this. We can agree that 2020 was difficult not only for our company but for the entire trucking industry.
So, we must be proud to celebrate this success, because it proves that our customers continue to trust our brand while working in different industries and unique operating conditions.
For this, I thank customers,” said Head of Mercedes-Benz Trucks, Maretha Gerber.
Gerber said the brand attributed last year’s performance to the successful launch of New Actros, holder of the 2020 International Truck of the Year title, which has become popular in the South Africa market because of the series’ breakthrough innovations.
“In addition, the Actros product line has expanded to six new models, so the brand has a complete HDT product portfolio that can offer customers within the market segments.”
Looking ahead to the start of 2021, as the trucking industry continues to weather the COVID-19 storm, added Gerber it’s vital to the brand to remain determined to offer uninterrupted sales and service to customers in Southern Africa.
In addition, we will continue to fulfill the brand’s promise of “a truck you can trust”.